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• 1 、SensorTower's 2018 mobile game report released: "Glory of the King" ranks first in the world in revenue, and Tencent ranks first in revenue...

SensorTower's 2018 mobile game report released: "Glory of the King" ranks first in the world in revenue, and Tencent ranks first in revenue...

1. Recently, market research institution SensorTower released the 2018 Global Mobile Application Market Report. In the field of mobile games, Tencent's "Glory of the King" performed particularly well. It not only ranked first in the global mobile game best-selling list, but also helped Tencent win first place in the global mobile game publisher revenue list.

2. In the first half of 2018, global mobile game revenue reached US$26.6 billion."Glory of the King" ranked first in revenue, and Tencent became the biggest winner. In the first half of 2018, the global mobile game market showed strong growth momentum. According to forecasts from market research firm SensorTower, in the first half of this year, the total spending of App Store and Google Play users on mobile apps reached US$34.4 billion, a year-on-year increase of 28% compared with US$26.9 billion in the first half of 2017.

3. The global revenue of the iOS version of "Glory of the King" exceeded US$1.3 billion in 2018, of which China players contributed 95% of the revenue, and the international market accounted for less than 5%. The following is a specific analysis: Revenue scale and growth Sensor Tower data shows that the revenue of the iOS version of "Glory of the King" reached US$1.3 billion (approximately RMB 13.02 billion) in 2018, an increase of 20% from 2017 and a record high.

4. Revenue scale and growth According to Sensor Tower data, the total revenue of "Glory of the King" iOS in 2018 exceeded US$1.3 billion, a 20% increase from 2017 and a record high. This data only calculates App Store revenue and does not include third-party Android platforms. If the Android channel is merged,"Glory of the King" is likely to surpass "FGO" and become the world's most profitable mobile game of the year.

5."Glory of the King" revenue in 2018: According to reports from mobile application analysis platform Sensor Tower, the global revenue of "Glory of the King" in 2018 reached US$1.3 billion (approximately RMB 13 billion), and this data does not include revenue from third-party Android app stores in China and other regions. If this part of income is included, the actual total may be higher.

6. Tencent's two trump products will perform steadily in the first half of 2023. According to Sensor Tower data, in the first half of 2023,"Glory of the King" will rank first in the global mobile game bestseller list, and "PUBG Mobile"(combined with "Peace Elite" revenue) is ranked among the top 3. Adjustment and recovery of Tencent's commercial content release In the second quarter of this year, Tencent reduced the release of commercial content in its largest games.